Hardly a reasonable comparison
While Apple is doing undeniably well, it is fundamentally a selfish company.
Microsoft is in no way doing badly.
However, Microsoft is not a 'selfish' company.
By this I mean very simply, what is the full economic impact of Apple's turnover, and what of Mircosoft's?
Apple, for better or worse, are a full service company. The design, build, configure and sell their products. True they have a few outlets that sell Apple product's (and this has grown steadily with their iPod/iPhone productline), but their core business ethic is 'keep the profit for themselves'. And there is nothing at all wrong with that. Its why businesses exist afterall. THey might start for noble and lofty reasons, but they keep going for cold hard cash.
Microsoft's bottom line, however, is only part of the Microsoft economic story. As it stands they're doing pretty darned well. However, if you factor in the third party economy, the resultant figure has to dwarf anything Apple could currently dream of. Remember that here we have multiple vendor's for PCs and phones, we have multiple vendor's for direct software sales and business licensed sales, there are the consultants, the developers, the management teams, the derived products and solutions (and by this, I don't mean generic Windows programs, I mean programs reliant on MS tech e.g. SQL Server, Exchange, Office etc).
I'm glad Apple are doing well, their products (like them or loathe them) keep everyone else on their toes. But you really can't compare Apple and Microsoft in any simple comparison. The companies just aren't in the same business, regardless of what cross over exists.