You can have all the wonderful chips ever designed...
...but unless those chips are actually ever in products people can buy off the shelf...waste of time.
AMD keep on making nice laptop APUs but when you go to buy a laptop you'll see 57 Intel laptops covering all specs and prices. As for AMD you'll see some crappy cheapo E1 based laptop or some HP A10 monstrosity asking £800 with no SSD or HD screen.
OEMs don't want or need AMD anymore, maybe just the GPUs as a saving grace.
The retail industry has given up on them. But not surprising. Take Chromebooks, an AMD APU would be perfect in a Chromebook but AMD says they are not interested...or is that no one takes their calls anymore?