"while software lock-in can be a problem, in some cases the lock-in is only force of habit"
Agreed, although again, the average person generally isn't going to be the one that breaks that habit.
"Don't belittle the "average person" though as they will often be the first to gripe when X has moved or Y doesn't work the way it used to."
The average person isn't to blame or belittle for this. MS are.
"Then they take measures to correct that, which is where we come in!"
First, they have to know it's a problem (most won't), then there's the fact that a lot of us don't *want* the extra work!
Microsofts' Facebook-like "arsing-about" with privacy shouldn't be something that we have to deal with!
There's enough to do with hunting down drivers (which the Win10 updates are terrible at finding btw - another gripe), general software/hardware errors/maintenance etc. Adding the joy of ensuring a customer/friend/family members' privacy isn't being violated too is something that just shouldn't need to be done.
They are causing all of this, why can't they fix it?
"Maybe, maybe not. See my note above about your note."
Hah! well if you'll refer to appendix A, you'll find something in sub-section B that will clearly disprove your argument. (Sorry, it's been a very long day.)