Rushing an unfinished VR product to the consumer market would be a big mistake as Oculus has already said to Sony. If the product isn't fully ready and tested with all the motion issues sorted then consumer users will get motion sickness and could very well put everyone off using VR ever again and turn VR into a flop.
Yes everyone is excited and wants VR products right now (myself included) and it is taking time to get to market, but rushing and releasing a buggy unfinished product would be worse. You only have to take a look at some of the comments on Steam to see what happens when a developer releases a v1.0 product which is clearly unfinished and is still Early Access beta or even alpha quality.
Personally I would rather they took the time to ensure that the quality is there.