The demise of the Froogle name is nothing much to worry about - but the replacement, oh my, oh my! The first signs that corporitism is taking over perhaps?? Just compare the new name to some of the old Google features, and notice the slide to mainstream:
Now "Google Product Search" !
It's now 3 words, and sounds about as interesting to visit as the dentist. What next, "Google Productivity Applications Suite" ????!!