When I called to get a PAC code from o2 they offered me this handset as an alternative to the HTC hero, I told them to get stuffed.. They told me that it was going to launch around the end of the month (think he said 28th but not 100% on it)
If you want an Android phone you have the option of:
Samsung Galaxy - o2
HTC Hero - Orange & T Mobile (called the g2 touch)
HTC Magic - Vodaphone
Android is on pretty much all carriers, surely 3 will get one soon enough.
Doubt this one will sell as Samsung have been making some pretty dodgey phones recently..