They're _NOT_ blaming the wrong people
The Norwegian consumer protection authorities have already attacked the record companies although not with total success. This isn't an either or situation and Apple is clearly in violation of current Norwegian law which explicitly says that you have the right to copy (and play) multimedia content to the device or your choice for private use (at least so I have been told, ask a Norwegian lawyer for details).
The fact that the record companies are also in violation is neither here nor there. In Norwegian, British and general European Union consumer law your contract is between you and the seller not between you and the producer, this is one of the great strengths of European law as compared with the US (for instance). Usual disclaimers: IANAL, etc.