* Posts by Rory Yates

1 publicly visible post • joined 1 Feb 2008

'Facebook fatigue' kicks in as people tire of social networks

Rory Yates

Internet Fatigue More Like...

I think the fatigue is channel related as much as anything. People want to get more efficient with the internet. People now use Facebook etc. as a post point and now they know how to use it they don't need to spend so long figuring it all out. People where also busy building their networks over the last 2 years and now they are established they again don't need to spend so long online. There is allot of very good research re: social networking which suggests its an established and here to stay part of the internet http://democratise.blogspot.com/2008/01/new-social-networking-study-by-royal.html and the volume is still massive even if it drops slightly http://democratise.blogspot.com/2007/12/social-media-visit-volumes.html. And I agree with the previous comments re: business networking sites, I think they will grow massively but they do still 'suck'.