Who cares? If it wasn't going to be Jobs, it would've been someone else...
Osborne, Psion, even Sinclair. The all had a crack at producing a 'handheld' computer. The value of computer combined with a phone was pretty obvious to all, what was missing was technology and a perception of a market at the likely price of such a device.
Apple happened to be in the right place at the right time technology wise and produced a quality product. I think what surprised many was the willingness of people to part with £450 'just' for a phone. That was where Apple's genius lay, they *really* understood the size of the market *and* how to sell to it.
I know that for some, the eighties are ancient history, something only known from the mad ravings of the parents or history books. But really, a bit of technology PERSPECTIVE please.