Domain value

The thing is that this domain, if properly set up, would be top (or close to it) of the heap on any Google search for sex related material or products. As a huge proportion of internet searches are for such items, the value of this domain should theoretically be immense. I am surprised that it has not been converted to a huge money opportunity, as the range of activities that could be hung off it cover everything from porn to toys,magazines etc to dating.