Annual revenue per customer: £46.95
That means they take in only 47 squid each year TOTAL from the customer, before they do anything to provide that service?
That's £4 a month. What service do they provide that costs less than £4 a month and which over 50% of their customers ONLY have that service?
Or did someone misplace the decimal point? Because Sky's Q3 results show £500 ARPU.