The companies who run the service are (IMHO) a cartel.
Only a "yoghurt" would choose to point their entire output at this as a channel.
It's such a shame that the small licensees are not protected from the digital legislation.
Good job and well done to the operators that chose this opportunity to do this, but I fear it's all a waste of time.
Maybe they should have engaged The Friends Of Radio 3 in this consultation too, those mad bastards (and you think NIMBY's were a pain in the arse) would get wound-up and march on OFCOM with pitch forks and burning torches if the knew that R3 would possibly loose bandwidth to accommodate even more pop stations.