Is there any Goodwill in a Dixons brand?

Dixons is past redemption, and I can't see how there's any goodwill left in any of its brands.

People now only buy from Dixons because either (a) they know no better or (b) they need something right now, for whatever reason, regardless of value for money, and a Dixons store is near by.

I do remember Saisho products being up there with Packard Bell for sheer shoddiness, but I don't recognize Miranda at all. Who would buy brands like these?