Giving customers a choice is bad for business
No matter how innovative a company is, not having some sort of exclusivity, lock-in or stranglehold on their customers means no success at all. As my grand-mother used to tell me whenever I was visiting her in the small village where she lived, "always remember this, my child, put the entry barrier very low and exit barrier very high".
- Geek's Guide to Britain Kingston's aviation empire: From industry firsts to Airfix heroes
- Analysis Happy 2nd birthday, Windows 8 and Surface: Anatomy of a disaster
- Breaking news: Google exec veep in terrifying SKY PLUNGE DRAMA
- Adobe spies on readers: EVERY DRM page turn leaked to base over SSL
- Google chief Larry Page gives Sundar Pichai keys to the kingdom