Citrix Pricing
Citrix's pricing strategy seems to be, "Let's throw something a the customers and see what they think, " followed by rinse and repeat.
It is my belief that Citrix will never make up the $500 million that they spent on Xen, even after renaming every product they make with the moniker. VMWare has the data center locked up and the best that Citrix can do is to tread water in the desktop virtualization space until their customers grow weary of the new-price-of-the-week they keep getting hit with.