Rose Gold
Fantastic, I can upgrade from my space grey one now.
Apple updates MacBooks
Apple has given its MacBook fleet a lick of paint - rose gold to be exact. The three updated devices house a dual-core Intel Core m3, Core m5 and Core m7 processor respectively with Turbo Boost speeds up to 2.2GHz, 2.7 GHz and 3.1 GHz. Intel HD Graphics 515 and PCIe-based flash storage are also integrated. Other colours for the …
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Tuesday 19th April 2016 19:40 GMT Anonymous Coward
Re: Confused... Advertising pieces disguised as articles?
I've noticed the Reg has several of these one paragraph articles every day now. Maybe part of the cost cutting measures when they booted Lewis Page and dumped his interesting military related articles for the DevOps article of the day club.
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Wednesday 20th April 2016 08:24 GMT paulf
Re: Confused... Advertising pieces disguised as articles?
"I've noticed the Reg has several of these one paragraph articles every day now. "
I'll take, "What is the new Newsbytes section for $200", please Alex.
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Wednesday 20th April 2016 01:39 GMT Deltics
Re: Er, Apple updated their specs too
To be fair, they do *mention* the updated components of the spec but yes, as you say, the impression given is that these are unchanged from the previous models and that the "update" involves only the "lick of paint" (idiomatic metaphor for "a superficial change in appearance with nowt else going on").
Compare and contrast with The Verge's coverage of the exact same story:
http://www.theverge.com/2016/4/19/11455044/apple-macbook-processor-upgrade-rose-gold
But who needs journalism or even adequate levels of reporting when you can have a click-bait headline and a paragraph of hastily cobbled together text for a fraction of the cost or effort and bait just as many clicks.
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Biting the hand that feeds IT
