Re: Mobile Phone is an App in the phone...
> The virtual SIM would also be a standard, you would be able to use any operator who can provision your virtual SIM
Downvote for being so naive as to believe that. The reality is that you will be able to use any operator that the controller of your device will allow you to. That is what was behind Apple's move - not user convenience (that's just a side effect), but the ability for Apple to have a hand in your ability to connect to a mobile network.
So instead of buying a SIM from whichever carrier (real or virtual) you want and popping it in, in the Apple world, you'll have to connect your device to Apple's infrastructure and select from those operators Apple permits you to use. In reality, that comes down to "whoever will give Apple a cut of your spend". Pretty well everything Apple's done in the iStuff world lately has been down to ensuring that Apple gets it's cut (30%) of everything you spend - and there's no reason to believe other vendors will act much differently.
And puzzled by the expression "controller of your device" ? Well when you buy an iThing, you may have purchased the hardware, but you only have a licence to use the firmware and software on it. In reality, Apple keep a pretty tight reign on what you can use it for - only connect stuff they approve (ever tried connecting a non-approved Bluetooth GPS ?), only run software they approve (via their closed store, they take 30%), only read stuff they take a cut of (c.f. how they changed the rules to prevent newspapers selling a subscription other than through Apple's pay system - allowing Apple to keep your identity away from the paper (Apple gets to sell advertising, not the paper) and taking their 30%), and so on.
Having control of your access to a mobile network would be the cherry on the cake for them.