Disney, McLaren and National Rail walk into bar: Barkeep, make me a Wearable A £210,000 fund has been put up by Innovate UK to promote development of wearable tech and big name companies have jumped at the chance to be associated with the coolest thing since “apps” and “cloud” became passé. Innovate UK is what used to be known as the Technology Strategy Board and is the governmental organisation that …
What the hell?
I need to re-read the article just in case ...
EDIT
No, it's just as daft as it looked before. In an area where one needs a critical mass of adoption, what can they hope to achieve that won't fall out of Google, Apple and Kickstarter?
I just can't help but feel this is a bit late in the game. They would get a better return if they knock the hotel idea on the head, and put more money into Maclaren's and Loughborough's health sensors - at least then any spin-off company might be snapped up by Apple or Google for the benefit of the tax-payer.
I just love to think of hotels having to manage customer bracelets on top of all the rest. I wonder just what the customers are going to think of the scheme. Will they feel like they are treated as cattle ? All those high-level execs and VIPs are expected to jump at the opportunity of being tracked in real time ?
Funny, I get the feeling that there will be a very frank and net rejection of the scheme.
Unless they guarantee free (and effective) WiFi if you wear it. Then I see a widespread adoption followed by much rejoicing.
The very same. I got lucky, many poor fuckers didn't. Atos staff weren't the ones to blame, most were only there coz it was the only work they could get, many left when their consciences couldn't take any more.
IDS has always nauntained there are no targets but, then IDS wouldn't know the truth if it fucked him. Employees were allowed to spend just THREE MINUTES with each claimant, and expected to work a 10-hour day. The BARE MINIMUM was to fail 85% per day, didn't matter if they had terminal cancer, MS or depression. One advisor walked out when her manager told her to "Get nasty" because she wasn't failing enough people. She was "off-target" by about 30% as I recall. She'd been wanting to leave, anyway, but she really couldn't afford to but, when her manager told her he would fire her if she didn't step up the failure rate, she found the courage to leave.
I'd like to invent summat that would render IDS unintelligible every time he told a lie (which would pretty much mean nobody could understand a word he said).
And competing against mature, market proven solutions (fitness sensors) and emerging products with huge $$$ backing (Google, Apple, Samsung, Sony, LG, myriad startups, cheap n cheerful Chinese watches) - with travel info, fitness, shares in health companies, links to NFC payment systems, ecosystems of app developers...
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