Facebook? More like FOGEYBOOK: Zuck's hangout is a cyber-retirement home Facebook appears to be facing a mild mid-life crisis that's leaving the social networking site out of sorts with youngsters. A study from Pew Research found that the free-content ad network saw little change in its overall usage from 2013 to 2014 and that the only notable growth the site experienced on the year was among those …
The problem for Facebook is more that social networking itself is getting a bit old. It was new and cool for a while, especially back in the heady Myspace days before spammers found it. The novelty wears off after a while and most people aren't terribly active actually posting even if they still check it fairly regularly. Unfortunately for Facebook, Zuck's dream of making it into a platform died when smartphones became popular. Nobody cares about developing apps/games for Facebook any more, and no one is wanting to shop via Facebook. They do that via their phones.
I own a business that does some posts through Facebook but the payment required to get the same 'reach' of posts keeps going up, to the point where I'm about done with using Facebook in this way. I suspect a lot of other small business owners feel the same. With no more subscriber growth, fewer apps/games, future revenue declines likely as us business owners abandon it I suspect their revenue growth is already tailing off and the revenue will actually decline in another year or two. Look for the stock price to crater when that happens.
Not now, and never have done facebook. Either I'm to old, to young, or to smart to have been captured by marketers. My friends and I prefer to keep in touch by exchanging encrypted emails, fake torrents, and use short wave radio. This helps keep our ranking on the NSA watch list, and makes them keep thier own records rather than simply allowing facebook to spy on us.
PS: I use the heavy duty tinfoil ;)
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