Or use AdBlockers, a Hosts file, & NoScript for no ads whatsoever.
I don't want ads in my face, so I ignore them when they show themselves. If I'm listening to the tv & a commercial comes on, I get up & leave the room for a bit. Refill the drink, go to the bathroom, find out what the cat's gotten up to, whatever. I don't listen to the ads, you don't get my eyeballs, you don't get my business.
If I'm listening to the radio & an ad comes on, I switch the station. Scan until I find a song I like, listen until an ad starts to play, and hit the Scan again for more music.
If I'm listening to my own stored music, there's no ads at all, and damn does that make for an enjoyable listening experience.
If I'm online & someone shoves an ad in my face, I identify the domain serving it, add the domain to my Hosts file, refresh the page, & watch the ad go *POOF*. If it's not already blocked by the AdBlocker, NoScript, & Hosts file, and *still* manages to sneak through, those get sent to the Real Time Black Lists folks, and usually less than an hour later, that ad server gets nuked from my system; in the mean time, I ignore the ad, & probably add the site it appeared upon to my Personal Shit List.
I don't want to see the ads, I'm not PAYING to see ads, and I sure as fuck won't pay to NOT see ads. There are too many free ways to make sure they never appear.
Advertisers had their chance. I was fine with text based, non in-my-face ads that were relevant to my needs. But then you started the blinking, scrolling marquis, IN MY FACE, pop over/under, can't get rid of even after killing the browser, drive by virus installing, completely irrelevant to my needs *BULLSHIT* practices that earned you my eternal hatred. You fucked me over with a virus, you no longer get loaded by my computer. ANY computer I manage. Ever. Fuck you and the Sales & Marketing degree that you floated to the surface upon. Pardon me while I flush your worthless pile of shit back down where you belong.