Lies, damned lies, and marketing masquerading as journalism...
It sounds like someone has an axe to grind. I looks like some fanboy wants to distract from the fact that the PC part of Apple's business is now only 15% while mobile devices in general account for more than 2 thirds of Apple revenue based on the fanboy's own numbers.
Apple is an ARM shop pushing consumer electronics. It ceased to be a PC company a long time ago.