back to article IBM pours $1 BEELLION into flash SSDs

Say goodbye to TMS RamSan and hello to IBM FlashSystem. Back in 2001, IBM CEO Lou Gerstner said IBM would spend a billion dollars to boost its Linux business and that billion paid itself off within two years. In 2002, the firm splurged the same amount on Java tools, and in 2006, pumped $1bn into information management. Fast- …

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  1. Anonymous Coward
    Anonymous Coward

    IBM have gone the way of Oracle..

    They sell hardware, but who the fuck knows the spec, capabilities and costs!

    I used to be be a big IBM fan, but these days its impossible to find and detail on the equipment and the IBM sites is practically unnavigable.

    1. Anonymous Coward
      Anonymous Coward

      Re: IBM have gone the way of Oracle..

      That was always their plan, you are just a 'user' of compute resource, you don't need to worry about what it actually is, or how it actually works. You just need to be able to understand how much compute, I/O, and storage you require. IBM will take care of the rest. Welcome to the world of the virtual computer and the virtual datacentre, where you only rent capacity from companies like IBM.

      Try to imagine a world in which you manufacture lots of different systems with incompatible architectures. Each providing a range of different capabilities in terms of compute, I/O, and storage. You sell your systems to lots of different companies (one time fee). Some of them sign up to have you provide services for a fixed term (one time fee, only repeatable if they don't go and sign with a different company).

      Wouldn't it be much better if you only actually rented capacity? Where you had a regularly repeating income stream (because moving to another provider was a damned sight more difficult for people who don't actually have any hardware, or capacity to store their own data). Those companies would save lots of money buying hardware, specialist skills, staff, etc, and they'd pay it all to you. It'd be much better because once they're with you, you've have an open door to sell them whatever you want, services, and solutions are you bread and butter and all your clients are going to need lots of them now they can't do anything for themselves.

      Of course you should plan such a take over the world strategy very carefully, what you don't want is to spend vast amounts of the revenue stream on providing the capability/capacity you have to provide. Now if you only had one operating system which could run on all your disperate architectures, was powerful and capable enough (or could be developed to be so) into running as a virtualised parallel system across multiple physical systems of different hardware architectures.

      With such an operating system it would mean you could have a mainframe, and a couple of smaller X86 type systems provding a system image with enough capacity/capability to suit a specific requirement. Upgrading would be easy you could add a system with about the right amount of compute, I/O and/or storage to the system. Such a system would cost a fortune to develop of course, unless of course you can get some of that done as 'good will' in return for your own 'good will' in improving an operating system others could use, not to mention the additional capabilties you would add to it because you need them for your take over the world plan. This is why IBM leapt into Linux, Java... etc.

      Before anyone kicks in with comments about my use of the words 'take over the world', all companies have a 'take over the world strategy, be they Google/Microsoft/Oracle/IBM. Only they're very canny at IBM, they've been running with this strategy for more than 15 years that I know of, and hey presto here we are living in the age of 'Cloud'.

      1. Anonymous Coward
        Anonymous Coward

        Re: IBM have gone the way of Oracle..

        The Cloud - don't ya just love that bullshit bingo word for a very old concept of mainframes and dumb terminals.

      2. Anonymous Coward
        Happy

        @obnoxiousGit Re: IBM have gone the way of Oracle..

        "...and hey presto here we are living in the age of 'Cloud'."

        No, we are not! I'm also tired of people going on about how people are and they don't even know it! The term "Cloud" is not a word that is synonymous with "Internet", "B.B.S.", or anything else. I'll put it this way, I'm no more living in the age of the cloud than I am in the age of electricity.

        As far as IBM wanting to 'take over the world', well if they are going to take over the world, don't you want the world leader to provide world leading services :-)

    2. Erik (TMS)

      Re: IBM have gone the way of Oracle..

      Re AC: specs and capabilities for the new FlashSystem products are clearly stated in the datasheets linked under the second section on the new IBM Flash page (http://ibm.com/systems/storage/flash).

      Direct links:

      FlashSystem 810/710: http://public.dhe.ibm.com/common/ssi/ecm/en/tsd03166usen/TSD03166USEN.PDF

      FlashSystem 820/720: http://public.dhe.ibm.com/common/ssi/ecm/en/tsd03167usen/TSD03167USEN.PDF

      Costs can be easily determined by contacting your friendly IBM seller.

      What other questions do you have? (I'm a new IBMer/ex TMSer.)

    3. @StorageLuke

      Re: IBM have gone the way of Oracle..

      you could try @storageluke on twitter, an IBM storage representative with all the feeds and speeds you'll need.

    4. N13L5
      Pint

      lil bit late already, IBM?

      I think this move by IBM is a reaction, not forward thinking, like their blog suggests.

      There must be massive pressure from their customers by now to get their act together on speeding shit up.

  2. Anonymous Coward
    Anonymous Coward

    Just a question, but

    Might one enquire why the El Reg editorship has such great difficulty with the word 'billion' ?

    1. jcrb
      Headmaster

      Re: Just a question, but

      Hey at least they didn't title the story

      IBM POURS $1 THOUSAND MEELLION INTO FLASH SSDS

    2. hayseed

      Re: Just a question, but

      Meeilliard

    3. Anonymous Coward
      Coat

      Re: Just a question, but

      "Might one enquire why the El Reg editorship has such great difficulty with the word 'billion' ?"

      I find it interesting that you have received 2 upvotes on this comment. Apparently there is at least 2 people that want to live in a world controlled by drones and spellcheckers, rather than live in one where human element is present and in good spirit. Of course, maybe they do it to just filter out the humans from the drones.

  3. Anonymous Coward
    Anonymous Coward

    Sprint Nexel?

    surely "Nextel"?

  4. Anonymous Coward
    Anonymous Coward

    Its always funny money

    When has IBM ever released a PR talking up an investment that has not been upwards of a billion dollars. It's all bulls#!t. Agreed that they make decent products that are very well tested (same as HP, Oracle/Sun), but throwing out these BS billion dollar PRs is deceiving. It usually funny money transactions in a company that doesn't mean $#it.

    IBM: please talk up the innovation and not the investment. Your transactions are like DOD budgets -- much higher than they should be like that $2,000 anti- static mat.

  5. @StorageLuke
    Devil

    I'm an IBM Storage Rep

    If you have any questions, I'll happily answer them and or any other queries you may have Flash / SAN / NAS

  6. Kebabbert

    Funny

    IBM sold off the hard disk division because according to IBM, disk drives would be so large soon that only one disk would suffice for an entire family, and just a few for the office. Now IBM is going into storage again. Maybe IBM did not realize that the larger disks we have, the more we store on them? For instance, soon there will be 4K video, and those movies will make 4TB disks small.

    It is the same reasoning as "we dont manufacture cpus more, because soon the cpus will be so fast you can hardly imagine". But, the more cpu power we have, the more we use. And we come up with new areas that has been inaccessible earlier with weak cpus.

    1. seven of five

      Re: Funny

      The wording was along "[We] do not believe the Hard disk drive to continue to be a strategic product within the near future". And as -even- you know, IBM never went out of selling storage, they just stopped selling disk drives - which never stopped them from selling other peoples drives.

      But never to cheap to throw some dirt at IBM, now aren´t we?

  7. philbo
    Joke

    So they think it's not going to be..

    ..a flash in the pan?

    Sorry.

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