Re: The Apple what?
I will agree with Mr Lewis here, I do think this is an indication of the Reg readership. Well, I am going to add some more fuel to the fire. As well as being a faithful follower of El Reg I have also been a subscriber to Which for the last twenty years. Over the years I have found these people quite reliable when they produce tests and comparisons. Ok, I agree that they may not be as technically inclined as the commentards here but that's not their audience. The one thing that keeps cropping up when they they test laptops, desktops, tablets and smartphones is that Apple keeps coming up near the top of their recommendations, if not the top.
It's not all unbridled praise from Which though, they do criticize Apple for a number of points that will be familiar to the Reg readership, particularly cost and upgrade ability of the recent consumer items. But it is noticeable that Apple kit fares well in their direct comparisons of kit.
As a whole though it does tend to recommend Apple products to a wider audience than the Reg readers, an audience that may be looking for a simpler experience with their computing kit and may not have a problem about such ideas as a "walled garden" (in fact they may even appreciate it as means of providing a level of security for their devices).
Now, I can see the reaction to this already. "Which are Apple shills/apologists", etc. Knowing the Consumer Association (the organisation that produces Which) I don't think so, they are fiercely independent and brook no nonsense when it comes to that kind of thing.
My position on this?
Neutrality with regard to tech, I have to work with Windows, Apple and Ubuntu boxes and I can see the ups and downs of all three platforms (but that's another post...). But, as I said, I do find Which to be reliable, I have used a lot of their recommendations when buying washing machines, TVs, DVD recorders and other stuff over the years and have not been disappointed (I have also taken their switching services advice and am quite happy with it). So I cannot ignore their comments over Apple.
If you want to call me a Which shill, that's ok, I've done well by them over the years.