back to article Compare The Market can't touch web filth extension - simples

Price comparison biz Compare The Market has lost its bid to seize the domain name comparethemarket.xxx. BGL Group, which owns the Compare The Market brand, has the unpleasant distinction of being the first company to lose a cybersquatting case in the new adults-only .xxx extension. The owner of the domain, listed in the Whois …

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  1. pcsupport

    Quote "when it introduced its hugely well-known commercials featuring Aleksandr Orlov, a computer-generated Russian meerkat"

    He's real I tell you, REAL!

    1. Jon Press

      Quite. Otherwise he'd be easily confused with Orlowski.

  2. LesB

    X-rated Meerkats

    So who's got comparethemeerkat.xxx? Will this be the next campaign?

    Now trying to block my mind from the thought of the xxx version of Go Compare....

    1. Thomas 4
      FAIL

      Re: X-rated Meerkats

      I now have a mental image of a lady's intimate area singing opera. I hate you so much right now.

  3. Irongut

    meerkat pr0n

    Oh no! How will Sergey cope with the increased traffic to computermabob from perverts looking for meerkat pr0n?

    1. Code Monkey
      Gimp

      Re: meerkat pr0n

      Rule 34 [shudder]

    2. BorkedAgain
      Childcatcher

      Re: meerkat pr0n

      Say what you like, the brand is clearly working... :)

      Will nobody think of the child meerkats?

  4. This post has been deleted by its author

  5. Seb123
    Trollface

    So which market am I going to be able to compare on www.comparethemarket.xxx?

    1. Anonymous Coward
      Anonymous Coward

      cheap russians brides? Cheapest cam girls?

      Although personally I would rather avoid the cheapies, probably fat.

  6. Anonymous Coward 15
    Boffin

    Rule 34!

    Simples!

    (Eye protection for obvious reasons.)

  7. Anonymous Coward
    Anonymous Coward

    I look forward to seeing comparethemarket.xxx's mascot

    presumably it will be a beaver of some sort.

    1. Anonymous Coward
      Anonymous Coward

      Re: I look forward to seeing comparethemarket.xxx's mascot

      comparethemerkin.xxx

      Now I feel I should apologise...

    2. John70
      Coffee/keyboard

      Re: I look forward to seeing comparethemarket.xxx's mascot

      I see what you did there...

    3. Mephistro
      Joke

      Re: I look forward to seeing comparethemarket.xxx's mascot

      "presumably it will be a beaver of some sort"

      Registering comparethebeaver.com and .xxx in three... two... one...

  8. Tom 38

    What a crap judgement

    It is clearly a bad faith registration, in fact I'm amazed that they haven't just gone straight for trademark infringement. Stelios can sue anyone using either the word 'Easy' as a suffix or the colour orange, this is far more egregious.

    1. nsld
      Paris Hilton

      Re: What a crap judgement

      I think the people at Easynet might disagree given that Stelios tried and failed with that one.

    2. SYNTAX__ERROR
      Headmaster

      Re: What a crap judgement

      Actually, the "Easy-" part goes on the beginning of the term in question. That makes it a PREFIX.

      </pedantry>

  9. LinkOfHyrule
    Joke

    Stelios I think also tried to sue a local bird I know who has a reputation for being too easy! He's not the first to sue her, in fact the local clap sufferers society wanted to try and start a class action!

    1. BorkedAgain

      Fake Tannery?

      Was it the "easy" soubriquet or the orange colour?

  10. paulc

    www.comparethemerkin.xxx !!!

    I'm awaiting this one with some trepidation...

  11. Asgard
    Windows

    So what happens if they (in the future) go ahead and open up the extensions to be any word? ... Due to this legal ruling, that would mean trademark and copyright holders would then need to register potentially an unlimited number of versions of their domain name. This legal ruling gets increasingly unworkable the more extension names that appear.

    1. Steven Roper

      That's exactly why

      .com is considered by many to be the only TLD that matters.

  12. H2Nick
    Joke

    @paulc - I'm more worried about... www.comparethegherkin.xxx !!!

    The post is required, and must contain letters.

  13. Anonymous Coward
    Anonymous Coward

    Comparison sites

    Frankly, Joe Watkins of Gwent's blank page is probably considerably more helpful than the average 'comparison' site - does anyone actually use these things?

    1. Senior Ugli
      IT Angle

      Re: Comparison sites

      Quite alot of people from the looks of things.

      computer generated meerkats on TV dont come cheap

      1. Anonymous Coward
        Anonymous Coward

        Re: Comparison sites

        God damnit.

        http://hyperboleandahalf.blogspot.co.uk/2010/04/alot-is-better-than-you-at-everything.html

        1. Senior Ugli

          Re: Comparison sites

          errr yea well done.

  14. pctechxp
    Happy

    @Irongut

    Simples, he'll just need a second laptopmabob and a lorrylad of Proplus

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