back to article Fotoshop by Adobé: The miracle beauty treatment

Our piece yesterday on L'Oreal giving Rachel Weisz a intensive age-defying makeover prompted several readers to point us in the direction of this remarkable product: Superb. We contacted Jesse Rosten to see if he'd be marketing his miracle lotion on this side of the Pond, where pockets aren't as deep as James Bond's missus …

COMMENTS

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  1. Dick Emery
    Devil

    Set the reality forcefield to maxiumum warp!

    That video.

  2. Bumpy Cat
    Meh

    Prettier before

    In that ad, I think the flushed, freckled girl on the left is prettier than the plasticised one on the right. Anyone else?

    1. Anonymous Coward
      Anonymous Coward

      Call me brainwashed, but sorry, no.

      1. Richard Taylor 2
        Thumb Down

        yup

        brainwashed.....

    2. admiraljkb
      Paris Hilton

      Pretty either way, but different

      @Bumpy Cat

      But the real one on the left looks more real, and the one of the right I wouldn't look at twice because its too fake. But truthfully, I suspect that probably varies from person to person, like all other attractiveness related things.

    3. Magnus_Pym

      Prettier before

      On a purely aesthetic perspective I find the 'before' more attractive. That, however, is a moot point as the make up wearing part of the population aren't doing it for me. They are doing for the women who put them down at every available opportunity and the flirty comments being over made up attracts.

      I also find the adverts that say hair should be 'shiny' a bit annoying I think it looks like barbie doll nylon hair.

    4. Anonymous Coward
      Anonymous Coward

      you're all wrong

      they're both not pretty.

      now i am going back to my troll cave to resume trolling.

  3. JimmyPage Silver badge
    Coffee/keyboard

    Superb

    see icon

  4. BristolBachelor Gold badge
    Thumb Up

    Model size reduction

    That was great. Better than some things that I've paid to watch!

    I also like this video I should've posted this the other day when there was the other fotoshop article: Youtube

    1. Citizen Kaned

      :)

      lol. nice vid!

  5. Darryl
    Thumb Up

    Excellent

    (see title)

  6. Anonymous Coward
    Thumb Down

    What about the 11th sign of aging?

    If you take a look at the actual copy in those ads, it's remarkable how little they say - and how demonstrably and obviously false what they *do* say is. I'm really not sure how they get away with it, given that, say, ISPs get bonked on the head for showing misleading speed ratings. If they were as blatant as cosmetics companies, they'd be saying you could travel through the line yourself and meet your friends on the other side.

  7. Sir Runcible Spoon

    pro-pixel intensifying fauxtanical hydro-jargon microbead extract

    (featuring nutritive volumizing technology)

    Superb.

    1. frank ly
      Happy

      That was my favourite bit !

      ...still smiling...

  8. Anonymous Coward
    Anonymous Coward

    To the sceptics

    You really should not underestimate the significant rejuvenating effects that can be achieved by the regular application of fauxtanical hydro-jargon.

  9. Henry Wertz 1 Gold badge

    US doesn't enforce thruth in advertising

    @David W., I guessed from the article that this was being marketed in the US given the statement wondering if it'll make it to his side of the pond or not.

    False advertising is nominally illegal here but it's not enforced. I think the FTC relies on customers filing complaints before they do a thing, and customers here have gotten used to ads straying further and further from the truth so they simply don't file. You've got ads claiming "3x more" when they mean "3x as much", you've got ads saying "20mbps" when they can't provide the speeds, you've got ads with some truck literally skiing down the side of a mountain and doing backflips (not even a blown shock!)*, continuing ads for mobile broadband showing people watching movie after movie, when the carriers have gone from unlimited data to cripplingly low data caps (they don't mention watching that movie would cost at least $20!), it's normal now for companies to list "$20 a month for 6 months", without even listing *in the small print* what the real price will be. The Enzyte guy (Enzyte is an alleged wang-enhancement pill) was thrown in jail for fraud, but he wasn't required to pull his ads so they are still airing like a year later!

    That said, I've never heard of this product.

    *The joke of it is, the "realistic" truck or SUV ads will claim how rugged it is, while showing them driving down the nicest, smoothest bit of manicured sand or gravel I've ever seen, you could seriously drive down them in a golf cart.

  10. Anonymous Coward
    Anonymous Coward

    Or for an excuse to look at porn...

    Feel free to google "zoo real girls red pen" (without quotes) to see what lengths a certain jazz-mag will go to to solve the problem that a topless model has big tits. No, seriously, that is a problem nowdays.

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