But, bad Job
I am disappointed that RS is so one-eyed about Apple and Steve Jobs. Jobs and he have a lot in commong, such as their certainty in their own rightness and self confidence and their finickiness over detail.
But the real thing is, and perhaps this is what RS dislikes,: SJ made a commercial (and consumer-commercial-popular) success from an open UNIX implementation that has been available in some form for rather longer than Linux.
In addition, Apple, under SJ's management, provided a first class user interface for more than just the technical few and then had the cheek to include the basic UNIX shell interface, complete with a fairly comprehensive set of GNU, Apache and other open or free software, installed, working and supported without the need for the user to worry about where to fetch it, how to build, how to install it or its myriad prerequisites (the right libraries, disc partitions, access rights and so on). Even cheekier, Apple even encourages the installation of RS's and other software, complete with Apple supported repositories of much of it, simplified installation procedures and pointers to the original sites.
Still more dastardly, Apple employed some brilliant designers and wrapped the whole thing in gorgeous, functional hardware, while being more often right than wrong about the future of elements such as floppy discs, CDs etc..
To be fair to Microsoft, while not being quite as forthcoming, most of the "open" stuff can be installed on Windows too, without much difficulty and often more easily than on a Linux host (though not up to the standards of BSD ports). And when it comes to hardware, Microsoft is possibly even more open than Linux or BSD, definitely OS X, (e.g. driver support directly or indirectly for the widest range of hardware).
It's annoying when other people play your game better than you do, as England find out regularly in nearly every sport they introduced to the world.
This clearly annoys a lot of people, especially those who have not been so canny, who base their judgments of a product on the personalities behind it and those who believe in their entitlement to a free lunch every day, for life.
Worse still, both Apple and Microsoft want to be paid, as do their employees from the top designers to those who clean the lavatories and wash the dishes in the canteen. Odd that.