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back to article Microsoft hires Pawn Stars to shaft Google

Microsoft has turned its guns on the Google Chromebook as the "Scroogled" campaign enters its nastiest phase yet. Redmond has hired the stars of a reality television show called Pawn Stars to help with its anti-Google Scroogled campaign. In an imitation of an episode of the show, a reality programme about the colourful …

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    1. Jes.e
      Reply Icon

      Re: What's the goddamn' deal with Microsoft's marketing zombies?

      I wish I could rant as concisely as you did there.

      That was beautiful!

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  2. Jes.e

    Chromebook vs Surface RT- A review

    Let's review what the Chromebook was designed for shall we?

    Check out the hysterical "How to remain calm, despite what's about to happen to your Chrome notebook" on YouTube:

    https://www.youtube.com/watch?v=lm-Vnx58UYo

    This is actually that so called innovation in action.

    As an alternate thought experiment, let's take your rather nice looking Surface RT tablet (which is a bit more expensive than a Chromebook methinks) and put a real OS on it.

    Wait, you can't?!?

    Mandatory locked and signed bios firmware?

    Perhaps the MS fanboies are not aware that Chromebooks come with a "developer switch" which when toggled allows one to do anything with the hardware one wishes?

    Yes, install Windows XP on it if you are fanatical enough- it's YOUR hardware!

    Heck. I can do similar things with my Nexus handset over here. Let's see you do that with a Win Phone..

    Go MIcrosoft Go!

    Just go.

    The Chromebook isn't just for grandmother's.. it's for children, grandchildren and tech people who no longer want to do free IT support for their friends, neighbors and family members and to see these folk suffer the abuse of such inelegant, inhospitable, easily broken (from Windows Update alone), bloated and ever slowing devices.

    And as for the notion that Chromebook is a content consuming device only; that was blown away in a 2012 Google developers session where the presenter edited a locally stored application on the device with nothing more than an offline text editor and the developer tools built into every Chrome browser the planet.

    Simply blew me away..

    No compiler needed.

    Google, unlike Microsoft actually invents stuff and allows choice.

    P.S. Icing on the cake- I just remembered that every Chromebook comes with a keyboard shortcut to open a shell session. Try running "top" in said command line to see the gory technical bits running the show.

    There. I feel better now..

    Peace!

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  3. Anonymous Coward
    Anonymous Coward

    Pathetic

    Nice to see the Microsoft ad campaigns getting more and more pathetic every time. Not surprising as they haven't made anything useful for a long time and it's hard to advertise if you don't have anything nice to advertise.

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  4. Truth4u

    the advert is true but microsoft pulls all the same tricks

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  5. steward
    FAIL

    Hypocrisy at its finest

    First the "Pawn Stars" (cute name, right) fire Olivia Black because, gasp, she made some money earlier on a soft-pawn, er, soft-porn site... and now they're pimping for Microsoft.

    This show shouldn't be ON the History Channel... it should BE history.

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  6. Anonymous Coward
    Anonymous Coward

    Geography a bit off?

    She's looking for money to get to Reno, but is told it isn't worth that much (pretty much every Chromebook is a cheap device to begin with). At the end it is suggested she might get enough to make it to Reno. From Las Vegas to Hollywood is about 250 miles by road. From Las Vegas to Reno is about 450 miles by road.

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  7. Tank boy

    Yeah...

    I live in the United States, I've been to that pawn shop, and there's more than one commercial to bear Rick's ugly mug. They are in the business to make money, plain and simple, further, they know a little about a lot. Pretty sure they aren't the most tech saavy guys. Chromebooks are great for what they do at their price point. I read a lot of the comments about people who install Linux (whatever flavor) to make them just a bit more functional. Which tells me several things; People that are good at fiddling around with their gear (or kit if you prefer) can make these things useful, or that for grandma to sit around and surf the internet makes this machine viable. If I had the extra bread laying around, I might buy one second-hand to fiddle with it (have to ask the wife about that first), but I couldn't justify using it as what we call a "daily driver".

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  8. agricola
    Boffin

    If I had wanted a brick, I'd have bought a brick.

    There is no defense (sic) for the existence of, or foisting on the general public, a 'computer' which is not a stand-alone device. Since when is a personal computer a device which absolutely NEEDS an external communications connection a personal computer?

    Microsoft may be the epitome of sleaze, but not in this case: Google is.

    Microsoft is merely pointing out what the press refuses to do; making the non-technical gullible aware of the fact that, in the Chromebook, they do NOT have a device which can be used in planes, trains, cars, or any place without internet--the objections of the cognicenti and artificial intelligentia notwithstanding. And yes, I realize (sic) that Microsoft is doing this, all the while practicing their own brand of larceny on the technical AND non-technical gullible.

    This is the first time in my long career in CS that i have ever said, or thought, this: "Right on, Microsoft!".

    As for the post(s) accusing us Yanks of having no sense of humor (sic), we created the Chromebook, didn't we?

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