The formula worked well with Zune
How could it fail with retailing?
http://www.theonion.com/articles/thousands-wait-overnight-at-microsoft-stores-for-s,2357/
Not content with operating 68 dedicated retail stores, Microsoft has partnered with consumer electronics retailer Best Buy to open store-within-a-store outlets at more than 600 Best Buy and Future Shop locations in North America. "It's something that has to be seen to be believed," said Microsoft chief marketeer Chris …