Re: Ahh
If you look at the i/o capabilities of this board then it actually throws a glove to the rpi experimenting wise.
But for many hobbyists they already have the cheaper rpi and they will not upgrade just for the sake of an already outdated cortex a8 core. Raspberry is still cheaper than this thing here and does deliver the basics that most hobby things (robots etc.) need (robust i/o smashed with the power of common linux utilities out of the box).
Since the mpeg-2 licensing has been worked out for the raspberry-pi it also has become a quite vivid multimedia board, just enough to deliver the hd video that people might want to use it for.
The only real use case for this thing is where you already have something that almost works on a rpi but lacks 10-20% of cpu power or requires more i/o ports. That's a weird niche market to go after.
If you really want to beat Raspberry PI - beat it's price.
(and compared to a desktop from 2013 none of the two devices is anywhere remotely near a desktop experience - what you accept as 'ok' lag on your 3 year old htc phone (similar cpu's back then) is not ok behind a desktop).