While I was being courted by a phone call from AT&T in the USA to entice me to pay for their "U-Verse" IP television streaming ("cable") service, I responded that I didn't need a different provider.
"How do you get your TV now?", the representative asked.
"Terrestrial", I replied.
"Oh, and how much does Terrestrial charge for their service?"
The state of education in the United States shocks me at times...