back to article Chinese shoppers spend £100 MEEEELLION online in SIX minutes

The world’s biggest online shopping day got off to a flyer on Monday with Chinese e-commerce giant Alibaba recording 1 billion yuan (£102.5m) in sales on its Tmall site in the first six minutes alone. The 11.11 sales were first dreamt up back in 2009 as a way for merchants on the B2C site to make more money in the lull between …

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“Singles Day”?

Why am I reminded of "Love Day" in The Simpsons...?

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So while much of the rest of the world commemorates Armistice Day on 11th November, Alibaba chose it as a great opportunity for a splurge of consumerism. Not casting any moral judgment - after all China wasn't exactly a major perpetrator of world wars in the last century - but it's a stark contrast. Maybe peak sales are at 11 o'clock too.

10:58. I'll shut up now.

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WTF?

Shopping - Singles. Connection??

FTFA : "country’s young single folk to celebrate their loneliness by organising parties and spending their hard-earned yuan in shops and online"

I don't get it.

Parties : getting out.

Online shopping : Mum's basement

Nor is high street shopping a likely setting for romance - more about getting elbowed in the face, in my experience.

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