And all of a sudden I understand!
It was so obvious that I feel silly not to have seen this sooner.
Microsoft has said many times that PC sales would be less important and that they need to focus their full attention to mobility, in other words tablets and phones.
So what better way to help speed up this process by forcing people to use a PC operating system which no one really wants to use?
Now, of course I am joking here a little bit, sure. Still; what other alternatives (besides going Apple) do end users have who are not that familiar with alternatives such as Linux?
Oh the irony; if all of those people would end up buying Win Phones or Surfaces I could see how this might work out, but as far as I know Android and the iProducts are in much higher demand.
Is Microsoft now helping their own competitors?