Re: Moto X it is then!
"Cost of new phone: $99 US"
Cost of Z10: $0 US...
"Cost of NOT learning new OS simple to make calls, text, check/send emails, and maybe take a pic or two: Priceless. (Sorry Mastercard for stealing your line)"
Umm, see, I understand that you never tried any BB10 device and you're just trying to be a simple troll (and a very lame one at that) but seriously, what do you need to learn to make a call, send text when you have to do EXACTLY the same thing like on any other phone: tap 'phone sign' and type in the number, tap the little 'message icon' and type in your text etc etc... or you have some serious disability? If you do, I apologize, of course.
FYI for anyone ever used any modern GUI, even if only on a tablet, BB10 takes about 5, perhaps after that abomination called BB OS 7 it might take even 10 minutes to "learn" - but it will take only minutes if you have ever used an Android, WebOS or even the latest iOS7 (which is largely an unabashed copycat of WebOS, BB10 and a little bit of Android.)
If you don't know jack about something try checking out yourself instead of parroting stupid clueless wannabe tech bloggers' line, it's a lot less embarrassing to not to know something than being loudmouthed yet clueless.
"Believe or not that's how Apple or any other successful consumer company get to where they are. Find a product that works, and only make incremental updates that give consumers the impression that they don't have to lean anything new."
That's a very funny nonsense to claim today - right after iOS 7, this super-ugly "incremental" Apple update that actually changed GUI behavior, gestures, everything in a rather fundamental way... :D
"History's dust bins are filled with companies who had technically superior products."
Wait, I thought Apple was superior to everything...?