I see no innovation here, just an list of pre-approved ways for people to display search results from Baidu on a handset.
Rather than any innovation they are trying to reduce the amount of crap calls to themselves from idiot "programmers"
Not sure why there's the big fan fair, unless things have become so dumbed down since my day that this actually counts as some form of innovation in the world of cut-n-past html jockeys.
Maybe my day rate is rising the older I get, not because I am getting better, but because (as I suspect) with OS's designed to be run by idiots no one actually gets deep down and dirty anymore and the kids coming into the industry stand no chance of learning what used to be required.
Some basic logic and how a bit of code actually works on a computer would be a great start......