Jobs for the girls
This is not the result of any attempt to provide balanced representation. Note how they are making no effort to increase the representation of ethnic minorities, or those whose background is not from the "right" universities.
It's tokenism which is engineered to look good for the BBC with the agenda for better opportunities for white middle class women,
If you genuinely wanted more women, then you'd spend some effort training promising ones to get to a position where they had something useful to say about technology. They do exist, some are excellent enough that I notes when they speak.
But that's work isn't it ?
It takes time and effort, but this sort of tokenism gives an impression of utility without taking time away from golf.