All things to nobody
Sadly, HP doesn't know what is has, what it wants, nor where it is going.
They designed a high density ARM solution for very large horizontal scale out. A very cool idea that could jump start a Linux/ARM Cloud infrastructure solution.
However, ARM doesn't run Windows, and Windows is key to everything HP (at least from an HP strategy standpoint).
So now they'll offer lots of different types of CPUs in their high-density solution. This decreases the profit margin, as different types of chips are expensive to integrate and support.
In the end, I believe this project will die because it tries to straddle server technologies rather than continuing the charge into new server infrastructure.