Lies, damned lies, statistics and... now...
A fiddle, wrapped in statistics, inside damned lies.
"Microsoft is getting hip again, according to a Reuters/Ipsos poll"
No it isn't. "Again"? Eh? Don't be stupid.
"The polling organization asked the US's finest 18 and 29-year-olds what the coolest tech brands are"
No they didn't...
shysters pollsters asked some 'Merkin yoof (and oldies, but the yoof gave the stoopidest best answers so we'll ignore the rest) "Which of these companies is cooler than it used to be?" and reeled off a list.
Is this turd hipper now I've stuck a cocktail umbrella into it? 67% yes
Is the idea of Justin Bieber coming to your birthday party hipper this year than it was before? 14% yes
Newsflash! Young hipsters say a turd with a cocktail umbrella in it is hipper than Justin Bieber coming to their birthday party. Turds with a cocktail umbrellas in them are cool! Film at 11 (SFW)
Please stop tormenting us with this heinous agency drivel El Reg