Is it April 1st already?
Memo: Commercial-in-Confidence From: <REDACTED>, Telstra Social Media Market Research To: <REDACTED> It would be nice to report the unequivocal success of our first test of Twitter as a market research tool, but for reasons outlined below, I am afraid I cannot. To recap the high points of the campaign, the strategy was as …
Probably closer to the truth than is comfortable.
One of the I Hate Telstra statistics