I hate to agree, but I do
Apple's target demographic is the "common man", looking for an appliance instead of a computing device.
iDevices are lookers, and their "computing device"ness is well hidden, below the simple (or simplistic) interface and between the high walls of the Garden of Apple. So they sell. and sell.
The ipad has become the word for this type of computing device, the fondleslab, if you will. I can attest to having overheard phrases such as the Samsung iPad, the Google iPad, etc.
Anyway. Target demographic will buy the minipad, it's got the Apple logo on it, after all. But it will mostly be the wallet decision kind, rather than a "shiny shiny me want one" kind. After all, it'll probably be stacked next to, and shadowed by, the real deal. It won't be the runaway success of the iPad 9.7, but it definitely won't be the flop like the Apple G4 Cube.
As for me, I prefer the honest, inexpensive, unassuming yet well made Nexus 7. But then I'm not in the target demographic.