The only reason the Western press publishes articles like this is because they want a piece of the investment/revenue pie in China. Internet management is common from West Orient all the way to Korea but you rarely see articles about how much more tightly those countries are controlled. Everyone likes to pick on China because they see an opportunity to exploit the populace there but it is "too hard" to do business there.
I work for a U.S. based company with a field office in Sandouping and the situation isn't nearly as bad as articles like this make it out to be. Many are happy about the trend towards industry self-regulation which shouldn't sound odd to anyone on the American side of the pond. That's all we want. We've proven it doesn't work too well and self regulating industry will screw the public, but IS a lot more open and unhappy voices do get out more now: Just slip through the cracks.
The Western world wants to say "global markets" but China isn't really playing that game. They ARE big enough to the point the rest of the world doesn't matter; they can do as they wish. There's a lot of money to be made in China, we did nearly $1.65B there in 2011. You have to pay to play, sure, but it's no different than paying to play in the States or Europe.