"Satisfaction with Sky’s customer service was significantly above average, with customers particularly pleased that advisers took their questions or issues seriously,"
What?! A friend was having trouble with her Sky broadband and I tried to give her some help. The customer service we received from Sky amounted to "it's a free service, what do you expect?" every time it was reported. That's taking customer's seriously is it? Needless to say she dumped Sky and Sky couldn't understand why. It appeared to me that the people we spoke to took the attitude that the broadband service wasn't part of the main service and was just tacked on.
Admittedly this was some time ago so things must have changed.
For myself I wouldn't knowingly touch anything that had any connection with the Murdoch family, no matter how good it happened to be.


