Options trading 101
You forgot to put "Master, I have a cunning plan..." before you posted.
If you sold 1 AAPL 430 call on Friday at the bid, you'd have made the princely some of $3.30. Selling 1 AAPL 340 put on Friday at the bid would have made you the princely sum of $4.85 for a grand total of $8.15. This may just about cover your trading costs, unless your Apple reselling business doubles up as an Advanced Market Making business.
You have sold these options naked, presuming that nothing will happen between now and the 21st October close to push Apple stock above 430, in which case you are then obliged to buy the options contract amount (usually 100 shares) of Apple stock at the market ask and sell them to the buyer of your call for $430. If the stock sinks below 340, you are then obliged to buy 100 shares at the market ask and sell them to the buyer of your put at $340.
Fortunately for you, no-one would have bought your options as they are way over-priced! :-)
Price source http://finance.yahoo.com/q/op?s=AAPL