RIM is the latest manufacturer to pitch NFC as something that bypasses network operators to the advantage of manufacturers, rather to the annoyance of said operators. The Wall Street Journal has been talking to network operators in Canada and America who are unhappy with RIM's plan to embed an NFC secure element into Blackberry …
"threatens the handsome handset subsidy operators currently provide"
Bullshit. Don't put the operators in such a good light.
The customer pays for EVERYTHING.
And because the customer gets it on credit, they pay interest on it too.
Mayhem made in heaven - it's bad enough selecting a smartphone, now there's an added twist
Why RIM would chose to go the solo route, given it's less than dominant position in the market, is not clear. It claims to be the business smartphone and businesses tend to be a little fixed in their ways.
On the other hand Google , in providing SWP access, at least provides a little flexibility.
The part of the NFC equation not addressed are the merchants, most of whom have card swipe terminals, and their relationships with Discovery, Mastercard and Visa cards.
Many people travel, in the past 11 days I have been to 4 countries which would also impinge on any decision as to which technology suits.
It's like the Betamax/VHS battle all over again, except this time there are more choices to be made.
Apple, for once. might have made a smart decision in opting to sit this round out by not incorporating NFC yet.
NFC is dead
No doubt this will be resolved with multiple payment standards and methods - everyone will be happy, they'll all think that they have a piece of the pie and nobody will use it because they'll have no idea who they are paying.
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