Oz's Advertising Standards Bureau has declared that fantasy bikini-clad minxes hosed with cream in a slo-mo cavort is not a legitimate way to punt an internet domain registration outfit: The ASB received 40 complaints over the ad for Perth-based Crazy Domains. Viewer analysis concluded the video was "all about sex, got nothing …
fingered femenist bloggers.. well done :) ..
Braver man than me...
I wouldn't have done that. Sounds a good way to get cut off at the knuckle.
"fantasy bikini-clad minxes hosed with cream in a slo-mo cavort is not a legitimate way to punt an internet domain registration outfit"
Works for me...
worked for me twice.. :)
I see no problem here
Not that I could turn the sound on at work, I think I only need the video to tell what the fuss is about.
nice work if you can get it!
while Crazy Domains MD Gavin Collins fingered "feminist bloggers"
I don't get it...
What's there to object to? The whole context of the ad is the fantasy of the main character and his recovery from being put on the spot...
Would the same people object if the roles were reversed? Probably not - so what the complainants are not is feminist, but sexist.
Yes, this ad is sexist. It reduces men to idiotic, lusting, primeval stereotypes, easily distracted and manipulated by the opposite sex.
When will society wake up and realise that men can be on equal intellectual footing as females, and are not (always) just sex-driven maniacs?
Re: Sexist, yes.
Must-register-domain *drools homer simpson stylie*.
Sorry, what were you saying?
but we like it :P
40 billion people complained about the commercial. Let's ask Cobra Commander what to do.
- Make a naughty advert
- Ad gets banned from TV
- Blog and otherwise spread news of the ban online
- The target demographic all view the ad online => Job done
They had to pay Pam and the production company but not the TV stations.
Fantastic example of blatant guerilla marketing
They're just edging...
...a little bit closer to that classic Bill Hicks routine, 'Drink . . . Coke'.
Surely there can't be a grown adult male on the face of the planet who hasn't seen, and agrees with, this -
I thought it was ad for coffee creamer...
... and there'd been an unfortunate accident. Did I miss something.
Looks like the bloke they chose was meant to resemble Dudley Moore in "10" or maybe "Arthur" and those movies... maybe that's where they started from?
A great advert, should be applauded and given awards.
have some national pride
at least the other chick - IMO the better looking one - looks more Aussie.
Like they have to import Americans to find, um, distracting women down under
Enough is enough
We really must stamp out sex completely, once and for all. The bits and pieces regulatory approach is going nowhere. My government will be tough on sex and the causes of sex. Immigration will become the ONLY route to population increase.
Just as long as it involves 6" heels...
what the hell...
is wrong with that guy's hair?
great ad by the way, pammy's still on top....ooh now hang on....
What planet are they on?
"all about sex, got nothing to do with domains, unless it's to start a porn site"
But we all know the internet is for porn!
A mate of mine once said...
"If they banned all the porn on the internet, there'd be one site left, savetheporn.com".
<-- He was landlord of my old local
If they banned all the porn on the internet
Then your landlord is a secret Scrubs watcher.. :) He stole it from Perry Cox.
Pre-scrubs I think, 2002ish
But Perry Cox is a legend
We all know about...
On behalf of the majority of us Aussies, I apologise for the stupidities of the perpetrators of this ban.
Unfortunately that kind of thing is going to get worse before it gets better. There are people in our (democratic remember, as distinct from the Chinese for example) government who seem the think that they can control the Internet for all Aussies.
Yes I know, totally absurd.
"On behalf of the majority of us Aussies, I apologise for the stupidities of the perpetrators of this ban."
Why? The Advertising Standards Bureau is non-government - owned, run, and paid for by the advertising industry itself. I figure they can look after themselves.
Or were you expecting something other than stupidity from the advertising industry?
ASP - Where You Come First!
My vote's going to the Australian Sex Party at the next election.
Australia. The new Iran.
Now I hear France has some extra burkas lying around. How about they send them to Austrialia so they can properly dress their women so their kangaroos won't be offended.
I've pretty much had enough of Pammy's jubs at this point in her life
Great piece of marketing!
A) These guys have now received far more publicity than they ever would have if they ad had aired normally.
B) They get to position themselves as "fun" and "progressive" in the face of the the "restrained" TV networks and the rest of society. Those are not bad brand attributes to have in the domain name registry/technology industry. You probably wouldn't want to do this if you were a big Global 2000-type company that wanted to project stability and solidity, but for a smaller tech firm this is pretty good work.
C) Basically, these guys have ripped off go-daddy's U.S. advertising in spirit, if not in fact. I dont see lots of screaming about Go-Daddy, and it is in the probably more conservative U.S.
D) I have to agree with the point that if the commercial was businesswomen lusting after misbehaving men, it would not be viewed as sexist.
I AGREE, IT'S DISGUSTING!!!
GET THAT FILTH OFF OF OUR SCREENS!
The women didn't have small breasts, than they would have been in real trouble.
"... was to be looked on as a slightly disgusting minor operation, like having an enema."
George Orwell - 1984
Fail.. Clearly whoever runs these complaint departments has never heard of the internet and what it's for. Besides, since when was porn not a legitimate way to punt anything? Every single thing in the world has to do with sex after all. Yes it does, I can prove it. Everything falls into three categories. Can be used for sex, eaten during sex, watched in order to get ready for sex. Literally everything in the entire world can be made to fit into one of those categories, depending on how extreme your sex life is.
As an inhabitant of Oz...
...I saw that ad. It's had a very decent run. These complaints come just as I imagine it's reached the end of its TV life. Perhaps this timing suggests clever marketing bods at work.
I agree though, the advert is offensive. Suggesting a dinky cheap domain service as a serious option for getting "to the forefront of the internet"? I hope Pammy's handy with HTML...
Easy fix then..
"got nothing to do with domains, unless it's to start a porn site"
I would immediately agree with the regulator, and comply with the judgement by limiting the domain name registration to porn sites for a week (and then drop the ad).
Not only would that kick this judgement in the nuts, it would generate even more media noise than the ad ban itself and give anyone in a sane state of mind something to laugh about. And make the regulator look like the idiots they are, as a sheer unfortunate side effect :-)
I really wish I had been marketing exec for this outfit - the regulator would be spitting blood by now. Give it to me baby, *never*, *ever* mess with someone with a sense of humour :-)
This was a public service message from Dr Evil.
Jubbs - Domains - Jubbs...
First thing I think of when looking for a domain!
Is she retired yet?
For gods sake, how old is Pammie Anderson now? Will she still be doing this crap when she's 65? Is she 65 now? Get off the stage and let the younger generation do these ads, or the generation after that one.
STFU, ugly feminists
I don't see anyone whinging about the GoDaddy ads on US TV, and they're all over the place. You can't get through a single sporting event, or a night on one of the sports networks without seeing one of their ads.
Pam's boobs maybe not big enough?
Maybe she should not have had the implants removed (back in 1999 was it?). Excuse me if I am not well-versed in Australian breast regulations, but they may no longer meet Australian standards.
Paris, for too many reasons, aside from the fact that no one has mentioned her (at least as I am writing this).
Be looking there next time I want to register a domain!
Assuming they welcome business from Blighty that is.