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back to article Sony unveils contactless data transfer kit

Sony's TransferJet moved a step closer to UK gadget lovers' mitts yesterday when the company launched the first memory card to contain the near-field communications data-exchange technology. Alas, the MS-JX8G will - initially at least - only be available in Japan, but it shows how Sony plans to bring the technology to market. …

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Integrated WiFi?

Surely not another Sony attempt to foist a new proprietry technology on us?!

Plus, don't a number of the newer high-end digital cameras have integrated WiFi? Surely this being a recognised international standard, this is far more likely to be cost effective for manufacturers, even accepting the much faster transfer speeds of this NFC widgetry, and WiFi's notable shortcomings? Personally, having to bring the gadget within a few cm of the receiver seems a bit pointless, unless the technology is standardised across all of the gadgets you may have. Again, the freedom of WiFi springs to mind, what with it's any-room-in-the-house approach. Perhaps combined with the inductive charging technology, this could be of some benefit, however I would imagine any licensing fees from Sony would likely be exorbitant.

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WTF?

reinventing the wheel / memory stick / wireless tech, AGAIN

don;t we already have WIRELESS technolofy similar to this like bluetooth, Wifi etc etc?! Why reinvent the wheel AGAIN? Didn't they learn from reinventing an SD/XD/MS etc in to a Memory Stick?

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