eBooks with Borders pricing? No thanks.
As bookstores go, Borders is the biggest rip off. I always chuckle when I receive their email coupons to get 20% off of any DVD or the like. AFTER their coupon is applied their merchandise is ALMOST as cheap as it is everywhere else. Borders is fun to browse through, but I make my purchases elsewhere. If their traditional brick and mortar merchandise pricing is anything to go off of, then I'm sure Amazon will easily beat them on eBook and eBook reader pricing.