GiffGaff, O2's venture into democratic MVNOs, has launched, and its forums are already groaning with customers asking inane questions that other customers struggle to answer. GiffGaff is supposed to be run by its customers, who can earn credit or cash by answering other customers' questions, signing up more people, or …
50p a spam?
Anyone who mails me that crap will promptly find themselves blocked.
You can't monetise a community.
well I dont have a comment on this story but my friend once read a story and he said it was good
I don't have a comment either, but I thought yours was a good point well made.
You get my vote.
50p per email??
So how long before all the UK website forums are filled with spam messages suggesting we sign up??
Is there a book on this?
".....while it polls customers about how much they would like to pay."
Can I have a tenner on "bugger all" please? Oh......odds on favourite already?.......never mind then.......
MVNO=Mobile Virtual Network Operator
I had to look this term up, you might want to try defining it in the article for those of us who aren't familiar with the acronym.
Interesting timeframe: That's just about how long it would take your old network to disable your SIM for disuse if you weren't smart enough to do something chargeable with it in the meantime. Just call me cynical.
Grenade. Well, it's a short-fused time-bomb, isn't it?
Hehe.. sounds like the last time I spoke to O2's retentions department.
If they're groaning now ...
I've just ordered a SIM (the free data for six months was just too tempting) and I'm order number 545 so it looks like there's only 544 customers on the forum so far. So Bob alone knows what it's going to be like there later!
Commentard customers create colossal claptrap cache?
The prices are as good as you get on pre-pay, and for standard calls/SMS match Asda Mobile (MVNO of Vodafone). With GiffGaff you also get free calls and SMS to other GiffGaff numbers, which could be useful for some people.
Making the claim that they can offer you cheaper calls because they're "people powered" is a marketing gimmick though. How much do the mobile networks spend on customer service for their pre-pay segment? Maybe an average of 50p per customer/month but we will never know the exact figure. So GiffGaff may be able to make a small saving this way, but not enough to make a noticeable impact in the price you pay for using their service.
Still, it will be an interesting one to watch. Hope they don't go the same way as Easy Mobile, Blyk and Dot Mobile.
I see what Bill means about inane. Today's masterpiece is a thread which starts with a link to one user's tasteful series of photos in Flickr, sycophantically unwrapping the semi-origami styled envelope the SIM comes in - which is then going to be thrown away! At the time I write this, it has garnered 4 of the forum's so-called kudos points so far, and promises of referral credit from one or two new sign-ups.