This stuff makes me laugh :-)
"You specify what resources each virtual server requires, and at runtime, RightScale's system uses these recipes to cook up server instances in a way that's independent from cloud architectures, system architectures, and operating systems."
If it is "independent" from such architectures and systems, why does it depend on them?
More snake oil. I'll continue to roll out traditional data centers until IBM, Microsoft and Google are all swapping services with each other. (That's another way of saying "clouds don't scale", if you are completely computer & networking illiterate. Which most of these marketing bozos seem to be.)
