Beeb should make money abroad too
Aunty Beeb has some very popular material it could sell adverts off the back of. e.g. Mitchell and Web sound, sell adverts on the back of it to non UK addresses:
Why not, make all the money you can from their extensive catalog of products, there are 200+ podcasts running at any time alone, surely they can see ads on the back of that outside the UK! And that's just radio podcasts, without even getting into their TV production that isn't licensed worldwide.