Re: The record companies are miming
Have I missed a joke or something...
Anonymous Coward Posted Tuesday 18th August 2009 17:22 GMT wrote:
"I was at a music event the other day, there was a DJ, he had the full setup. 2 turntables, big mixer, 2 headphones, he played a 2 hour set, smoothly mixing records on his turntables, queuing up the next record and playing with the sliders."
"He did everything, except for one small thing............ he never changed a record, not once, he just pretended to que the same 2 records over and over again."
Those records were probably timecode vinyls - they are recordings of signals, that when played into a the computer with appropriate software (see below), the position and speed of the track can be calculated to play a audio file on the computer accordingly, thus emulating vinyl.
Using this software and hardware
"The Apple Laptop on the corner of his turntable was really playing the music, he was just miming being a DJ."
Yup it probably was, but he still had the skill controlling the vinyl.
You'll find this at most music events, bars, clubs.
Am I telling you something you already know? I guess I might have missed something...
As far as iTunes taking more market share - that's progress. Sure saves carrying Vinyl around everywhere. I'm not a fan of iTunes though I have bought tunes from them, DRM and non-DRM. Also from amazon. Guess what? So convenient!
Music has been around long before record companies have. But record companies still have their role: how to position artists, when/where/how to release artists material, choosing the right time. Sure there might be some bad ones, but it is a populist view to slag them off, but all that aggregate knowledge over years of managing several artists has to be useful. Great works by an artist does not automatically sell itself. Sure they want their money, but this is business.
The industry continues to evolve. Selling music is not the only way for artists to make money: merchandise, festivals, concerts, sponsorship, use in adverts, film, television, computer games.